Increasingly in the contemporary business world, a visible and valuable web presence is mandatory for any company that aims to succeed. eCommerce solutions involve features and systems that enable the development of effective and relatively easy to use internet shops. Due to the immense number of solutions, selecting the right one for your business may prove to be difficult.
In this article, the ten greatest small business eCommerce solutions are outlined, including functions of each. Whether this is your first time signing up for an ecommerce platform or you’re looking for a change from your current CMS, this buyers’ guide will assist you in getting the best platform that you and your business needs to effectively spur the sale of products.
10 Best eCommerce Solutions Ideal for Small Businesses
1. Shopify
Shopify is one of the fundamental building blocks of the eCommerce space; it is incredibly easy to use and can grow very large. Shopify targets small business people who perhaps do not have the skills to design their site as it comes with many templates to select from. Introducing a wide app store, the efficiency possibilities of which can be expanded further with email marketing, inventory management, and rating features. The cost begins at $29 per month, which is affordable especially because of the range of the services offered and the round-the-clock customer support. It is also integrated with social media platforms such that businesses can sell directly through the social media apps like Facebook, Instagram, among many.
2. Squarespace
It is popular for its plethora of sleek design-based themes which is suitable for companies who want to appeal with the aesthetics of their site. Although it is predominantly a website builder tool, it is also a decent eCommerce solution. Currently, the pricing model starts from $16 per month and such a pricing immensely benefits small businesses. Marketing is integrated as well, so companies using Squarespace can enjoy SEO mechanisms and email marketing. It is also compatible with several payment processors and includes sales and customers’ activity analysis for making appropriate decisions.
3. BigCommerce
This platform can be strongly recommended to highly growing small businesses as a suitable solution for web development. BigCommerce has numerous selling points; however, the most popular is its high scalability; many features are natively built into the platform and don’t require third-party apps. The platform has packages that are available for subscription, and the cheapest of them is $39 per month. It has a number of distinctive attributes especially in the multi-channel selling where the enterprises can sell products on Amazon, eBay, social media among others.
4. WooCommerce
For businesses that are already using WordPress, WooCommerce can indeed be a no brainer. This free to use plugin efficiently turns a WordPress site into an operational eCommerce platform. Due to the high extent of flexibility that it offers, businesses can be able to design suitable websites depending on the needs of the business. Here, it is necessary to mention that although the plugin is free, there are costs if one decides to go Premium to acquire some very useful extensions and themes. This flexibility is incomparable to anything one could ask for in a project based or open-ended task. WooCommerce has great compatibility with a number of payment gateways and shipping methods to help every business.
5. Wix
Wix is another good and easy to navigate platform, which allows the business to create their online stores even if they don’t know how to code. Wix is well known for their easy to use, drag and drop website editor that allows users to build professional websites. The eCommerce plans begin at $17 per month, and thus favorable when considered by a small business firm. Some of the features available on Wix include; multiple templates, built-in SEO optimization, and marketing tools such as email marketing and integration of social media platforms. It also offers financial protection for clients’ purchases and effective customer data management tools to ensure that organizations sustain appropriate customer relations.
6. Weebly
Weebly as part of Square is the perfect choice for small business users who need a good, simple to use e-commerce website builder. Well known for having no gimmicks and being very affordable, Weebly has a variety of pricing tiers from $10/month. It has a site builder that operates through a drag-and-drop mechanism, therefore, making it possible for an individual to develop a nice looking online store. Apart from this, Weebly also provides pre integrated marketing tools such as the email marketing and search engine optimization tools to enable the businesses to boost their sales and customer loyalty.
7. Square
Square is primarily recognized for its POS terminals; however, it has a powerful eCommerce suite that works hand in glove with the devices it produces. This makes it suitable to be used by small business traders who have both online shops as well as shops that are located physically. Square’s eCommerce is simple to set up and simple to navigate with; there are no monthly charges – it is based solely on the commission. It is equipped with different general and specific templates customizable, inventory control, as well as analytical tools for tracking results. Square also has additional services for marketing such as running email newsletters and linking to the companies’ profiles in social networks.
8. GoDaddy
While GoDaddy primarily became famous as a web hosting and domain name registrar service provider, it can boast of a quite competent eCommerce platform as well. GoDaddy’s Online Store is one of the easiest to use and highly recommended for small businesses and costs $24.99 per month. The ready-made templates, in-built marketing tools, and efficient search engine optimization options allow the businesses to attract more customers. Other features which are available in GoDaddy are the integrated shopping cart, secure payment procedures, and friendly customer services. They include an easy to use interface and pack of relevant features that will allow establishing an easy and fast business web presence.
9. Magento
Adobe eCommerce formerly known as Magento is a sturdy and flexible eCommerce platform. The only disadvantage is that it might seem more complicated compared to other services; however, it has immense flexibility, which will be appropriate for organizations with custom requirements. Magento allows for the use of many payment methods, shipping solutions, and interfaces with third parties. It also gives sophisticated tools for SEO and marketing to get more traffic and boost sales to different businesses.
10. Volusion
Volusion is one of the simplest favorites eCommerce which is good for businesses which may be intermediate between small and medium. The price level is rather affordable especially for small businesses and they provide various packages beginning from $29 per month. Some of the templates available are basic or custom while marketing tools and analytics are integrated in the Volusion site. Another is the customer relationship management (CRM) tools whereby business entities can track their customers effectively and enhance their relations with them, clients. This software also allows multiple payment options and shipping methods, and hence one could consider Volusion for business development online.
To summarize, these are the top eCommerce platforms that offer a variety of features and tools. To receive professional assistance in dealing with these platforms, contact EZ Rankings if you are a newcomer to any of them. EZ Rankings is an innovative website development company with comprehensive solutions for businesses. Our team of experts can guide you through the process of setting up and customizing it. Moreover, we will also help in optimizing it for maximum visibility and sales.
